Organisations the world over are trying to transform or evolve their cultures to be more collaborative, innovative, productive, resilient and agile. Essentially, more competitive. This requires behaviour change on a mass scale and yet almost all attempts within organisations to achieve behaviour change fail. Miserably. It can be quite frustrating and perplexing. However, through the lens of behavioural economics and behavioural science more broadly, this is hardly surprising.
Many national governments are starting to engage ‘nudge units’ (inspired by the Nobel Prize-winning world of Thaler and Sunstein) to nudge the behaviour of citizens for good. Similarly, technology companies are engaging in an arm’s race of making products addictive and ‘behaviourally sticky’ by drawing on a related body of research.
However, the insights of behavioural science have yet to be deployed to influence the behaviour of employees within organisations to any significant degree. This represents a massive opportunity for forward-thinking executives who want to get the absolute best out of their people. The good news is that People of Influence has spent the last few years developing an approach we call ‘Behavioural Engineering’. And we are ready to start talking about it.
Seats are very limited, so be sure to register ASAP to secure your place!
People of Influence is a behaviour change consultancy dedicated to bridging the gap between strategy and execution. We help organisations answer one question: “How do you get the absolute best out of your people?”
Our expertise is in developing energising leaders and high-performing teams, and crafting a culture that maximises the collective energy of your people. We do this through engaging conferences & offsites, leadership development programs and culture change engagements. We have delivered over 1,000 engagements to over 200,000+ people in just the last few years alone - working with great clients like Uber, Optus, PwC, PepsiCo, Sanofi, Microsoft and many more.
